Martin Sorrell, CEO of WPP: Retail is leading the way in new media advertising
Posted by David Spark · Wednesday November 04, 2009
David Spark here, reporting for ad:tech at ad:tech NY 2009.
Here’s a portion of the opening keynote of ad:tech given by Martin Sorrell, CEO of WPP. Sorrell talked about some of the innovating things the retail market are doing.
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