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Booth Babe Offers Relief From Long, Hard Day

Posted by Steve Hall · Monday July 24, 2006
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It was long and hard but our search for the ubiquitous ad:tech Booth Babe finally paid off when we came across this beautiful, blue butterfly handing out “Win An IPod Video” entries for extravagantmedia and explaining what the company does. Stunned by her beauty and the attention she commanded, we have no memory of what the company does but we enjoyed how she released us from our hard day grinding along the exhibit hall floor. Cheesy word play aside, the butterfly, model Amy Dillard, was sweet, intelligent and very personable. What wasn’t so sweet was the extravagantmedia guys leaving her alone in the corner for an hour while they roamed about the exhibit hall floor. See more beautiful butterfly here.

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ad:tech Chicago Kicks Off With Exhibitor Party

Posted by Steve Hall · Sunday July 23, 2006
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Here I am again in Chicago, a town I’ve traveled to may times before in my Starcom/Leo Burnett Technology Group days, for the 2006 ad:tech trade show. As usual, the show kicked off with a party for the exhibitors held outside the Sheraton Hotel right next to the river. Of all the U.S.-based ad:tech shows, the Sheraton Chicago is the most beautiful. Next year, that will change but will likely remain just as nice a venue when the show moves to Chicago’s Navy Pier next to Lake Michigan which, by the way, I’m looking at right now as I write this. About 3,200 people are expected to attend the show this year. Check out more Exhibitor Party and set up pictures here.

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