The Chicago ad:tech conference is always much smaller than the coastal behemoths New York and San Francisco but the “windy” city (which, by the way didn’t get it’s name from the wind , rather the “windy” politicians) has its charms. The river. Navy Pier. Lake Michigan. And a conference setting that’s manageable.
As always, the exhibit hall is where a lot of the action is. Where the conversation occurs. Where old acquaintances are rekindled. Where you can hear your share of elevator pitches. And where booth babes pimp products. Hey, it’s an ad conference. These things happen.
Check out the pictures here.
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If You’re planning on attending ad:tech Chicago, make sure you take advantage of the early bird discount which ends Friday. That’s tomorrow, people! Use the promotional code EMCH93 and get an additional $200 off the conference rate.
At the conference, you’ll see speakers such as Mark Gambill, CDW VP and Chief Marketing Officer; Janet Eden-Harris, J.D. Powers & Associates VP of Web Intelligence and Joel Rubinson, The Advertising Research Foundation Chief Research Officer.
So get with it people. Register now.
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Alright everyone, it’s been a nice long time since we last talked and saw all of you in San Francisco for the last ad:tech conference. Now it’s time to get ready for the next conference which occurs September 1-3 in Chicago at Navy Pier. So here’s the run down. There’s a lot going on.
Keynote speakers included Starcom MediaVest Group President and Chief Digital Officer Sean Finnegan, Google managing Director of US Sales Jim Lecinski and MLB Advanced Media President & CEO Bob Bowman. Other speakers include Target Group manager of Media Strategy Jerry Courtney, Nielsen Online Senior VP of Research and Analytics Charlie Buchwalter, Kraft VP of Consumer experience Lisa Mann, OfficeMax Senior VP of Marketing and Advertising Bob Thacker, Gigita Chicago President Tony Weisman and so many more. You can view the entire list here.
Yes, Twitter will be discussed. What’s a conference these days without it. But other topics such as SEO, audience mapping, widgets, branding, location-based targeting, social CRM, mobile, video and much more.
MobileMix, a new series launched at ad:tech San Francisco returns with advice on how to integrate mobile into campaigns, how to engage social users on mobile devices and how to track campaign success.
And if you simply can’t wait until September to get your ad:tech on, check out ad:tech Virtual, a series of webinars. Two are scheduled so far. One is called Cashing In on the Top 10 Hottest Areas of Digital Marketing. The other’s called Building Great Brands in the Digital Age: Guidelines for Developing Winning Strategies. There’s more information about each of these on the ad:tech homepage.
And, yes, there will be parties. We;ll be sure to let you know when and where they occur as soon as the information in available. So get ready. It’s the perfect event to get yourself in gear for the Fall. Because, after all, Summer only lasts so long.
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